Driven by Results. Powered by Innovation.
Mirthful Shore Digital Drive was founded with a single mission: to help automotive dealerships turn digital potential into real-world growth. Our team fuses years of automotive industry insight with cutting-edge digital creativity, empowering dealers of all sizes to outpace the competition. We believe in dynamic, transparent partnerships that place your goals in the driver’s seat.
Our Mission
To accelerate dealer growth through imaginative strategy, energetic execution, and relentless pursuit of measurable outcomes.
Our Values
- Innovation that drives change
- Transparency in every action
- Collaboration, inside and out
- Accountability with every campaign
- Results, not just promises
Meet Our Automotive Marketing Experts
Charlotte King
Founder & Digital Strategy Lead
A national leader in automotive digital marketing, Charlotte has powered sales growth for over 120 dealerships across Australia.
Liam O'Brien
Performance Marketing Director
With a background in both automotive retail and SEM, Liam ensures every campaign hits top gear.
Sophia Chen
Head of Creative
Sophia crafts compelling digital journeys that inspire clicks and drive action, blending automotive experience with design flair.
- 15+ years of combined auto industry experience
- Certified Google & Meta Ads experts
- Winners of the 2023 Automotive Marketing Impact Award
Our Winning Approach
- Discovery & Alignment: We listen to your dealership’s story and set clear objectives together.
- Campaign Engineering: Our experts craft integrated, data-driven strategies tailored to your audience and brand.
- Relentless Optimization: We measure, refine, and tune your campaigns for maximum ROI—every week.
